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Fact:
You Will OVER-PAY Your Taxes!
Unless you use this Proven advice only from the
Foundation:
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Free Tips:
Added Value from the
Foundation - Your Tax-Free-Money Specialist:
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This $1,800 deductible car expense is missed by most
business owners and your costly CPA! Your
car is perhaps one of the biggest and easiest business
expenses to claim as a tax deduction for you, the small
home business owner.
This car expense is valued at $1,800
on average and its your second biggest car expense,
missed by most business owners. Surprisingly
overlooked by most CPAs too is your own home garage as a
legitimate business expense where you can rent it to your
business for the same percentage (%) business use as you
claim for your car.
The estimated $1,800 is based on an
average of $5 per day for public parking or $150 per
month for (12) months =
$1,800 annual tax savings to your business! For more -
click here! Plus, if your
small home business is a "pass through" entity (S-Corp,
LLC), then you can claim the $1,800 income... Tax-Free
because the $1,800 deduction is passed-through to you
for $0 taxes... $1,800 Tax-Free income to you,
the small home business owner! |
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This investment sector is growing & pays 18%
dividend yield - Tax Free
If you believe the cost of
energy/oil is going to continue to go up over
the long term because of increasing demand by
developing (BRIC) countries like Brazil, Russia,
India and China - then you may want to consider
participating in the price appreciation of the
energy sector and high-yield dividends of select
ETFs, for example:
Whiting USA Trust I (WHX) is a
REIT. The Trust was founded in 2007 and is based
in Austin, Texas. Whiting USA Trust I operates
as a subsidiary of Whiting Petroleum Corp. As a
Trust it pays out 90% of its
earnings as dividends that give it a high yield
of approx. 18%:
Based on this chart, and ALL
your investments decisions should be based on
charts like these (ref: BigCharts.com), the
price Support (buy signal) is around $15.50 with
price Resistance (sell signal) is around $18.75.
These Support and Resistance levels are the lows
and highs in a "channel" this ETF trades in, and
defines which price point is best to buy and
sell at.
Tip: If you use a
Financial Advisor/Broker, ask them what the
Support & Resistance price levels are for their
latest recommended stock or fund - I bet that
won't know because they don't care, they just
want to take a big expensive fee and commission
on your money!
In the chart for WHX above,
you can see a big price drop (gap) during
mid-November when the fund paid its quarterly
dividend of $0.73. This just reflects the market
pricing in the dividend payment to the price of
the ETF. (Tip: Never buy a fund just
before dividend payments!)
Learn more about this energy sector, select ETFs
and high-yield dividends - click here! |
| How to Buy Low and
Sell High by Timing the Stock Market:
You can "time the market" if you
follow the charts and the "overall
sentiment" of the market, if it is
bullish (buying) or bearish (selling).
The following chart (QQQ, ref.
BigCharts.com) is a good example of a market
fund (ETF) that is following a well defined
channel between 50/54 and 59.
The Resistance Level (sell signal)
at $59 is defined by (4) repeating peaks
where more traders began selling than
buying, hence the "sell signal" or a "top"
Likewise, the Support Level (buy
signal) at $50 is defined by (3) repeating
valleys where more traders began buying than
selling, hence the "buy signal" or a
"bottom".
Note: The "Old Support Level" at $54, with
(3) repeating valleys, was broken in early
August which shows that nothing lasts
forever and these levels will change over
time, especially when "market sentiment"
(bullish or bearish) changes.
You can use charts for any
stock or fund to track at least 1-years
worth of movement to see if they follow a
channel with defined tops (resistance
levels), and bottoms (support levels) to
show you "when" to buy low (at
support levels) and "when" to sell
high (at resistance levels), hence
timing the market! |
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Marketing Tips:
Improve your Marketing
Results by using this Proven AIDA Formula:
This AIDA Formula has been
used successfully for years and years in the
direct marketing industry and you can see it
used often in magazine and newspaper
advertising.
The AIDA Formula:
A-Attention: Answer
the "What? Question" in your opening
headline that appeals to the buying emotions
that "avoid pain" and "desire
pleasure". For example:
"Avoid
Over-Paying Your Taxes and Save Money with
These 300+ Tax Deductions for Every Small
Business Owner!"
In this example - avoid
the pain of "over-paying your taxes"
and desire pleasure by "saving money".
Also note the use of words like "this"
and "these" that create curiosity and
pull the reader into your marketing message.
I-Interest: Answer
the "How? Question" in the body of
your message with up to (3) benefits,
advantages and features. Focus on the
benefits the reader (you) will get by using
your product or service. For example:
It's best to focus on the
benefits and advantages of your product or
service and avoid the features because they
don't help that much to achieve the sale.
Note: Include up to (3)
benefits, more than (3) is usually too much
for the reader to remember.
D-Desire: Answer
the "Why? Question" in the last
portion of the body of your message that
addresses "Frequently Asked Questions
(FAQ's) and handle known objections".
For example:
In this example - a "because"
reason addresses why most CPA's miss this
important tax benefit and adds a little
humor on the IRS for putting the benefit at
the very end of a tax rule.
This is also a great place
to "add a bonus" to your offer and "describe
your guarantee policy" so there is
little to no risk on the buyers part. For
example:
A-Action: Answer
the "Where? Question" at the end of
your message that tells the reader exactly
where you want them to go - Call Now! -
Visit this website today! - Email us at... |
| Improve the Readership
of Your Press Releases with Quantification:
Too many Press Releases (PR) are inwardly
focused on hyping the company and not
addressing the benefits to you, the
customer.
Now you can easily "quantify" the
customer benefits and improve your
readership, here's how:
-
Count the
number "you" and "your" in
the PR
-
Count the
number of "I, Me, My, We, Our, Us"
in the PR
If the number of "you, your" does not
exceed the number of "I, me, my, we, our,
us", then you need to rewrite your PR.
Change wording like "our customer" to
simply "you" and read the PR from the
customer's perspective and focus on benefits
to "you" the customer.
Then repeat the counting process until
you have many more "you, your" and then you
should get improved readership and business
for your products and services. Good Luck!
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How To
Develop Your Unique Selling Proposition
(USP):
Your USP is the very
essence of what you are offering. Your
USP needs to be so compelling that it
can be used as a headline that sells
your product or service.
Therefore, since you
want to optimize all your marketing
materials for maximum results, create it
before anything else (such as
advertisements and marketing copy).
1: Use Your
Biggest Benefits:
Clearly
describe the 3 biggest benefits
of owning your product or service. Let
me be blunt. Your prospect doesn't care
if you offer the best quality, service,
or price. You have to explain exactly
WHY that is important to them. Think in
terms of what your business does for
your customer and the end-result they
desire from a product or service like
yours.
So, what are the 3
biggest benefits you offer? Write them
down on a piece of paper... 1. 2.
3.
2: Be
Unique:
The key here is
to be unique. Basically, your USP
separates you from the competition,
sets up a "buying criteria" that
illustrates your company is the most
logical choice, and makes your product
or service the "gotta have" item. (Not
your competitor's.) Write your USP so
it creates desire and urgency. Your USP
can be stated in your product itself, in
your offer, or in your guarantee:
-
PRODUCT:
"A unique baseball swing that will
instantly force you to hit like a
pro."
-
OFFER:
"You can learn this simple technique
that makes you hit like a pro in
just 10 minutes of batting
practice."
-
GUARANTEE:
"If you don't hit
like a pro baseball player the first
time you use this new swing, we'll
refund your money."
3: Solve An Industry
"Pain Point" Or "Performance Gap":
Identify which needs
are going unfulfilled
within either your industry or your
local market. The need or "gap" that
exists between the current situation and
the desired objectives is sometimes
termed a "performance gap". Many
businesses that base their USP on
industry performance gaps are
successful. For example, Dominos Pizza
used the "Pizza delivered in 30
minutes or it's free" USP to become
wildly successful.This worked because of
the need or "gap" in the market - After
a long day at work Mom and Dad are too
tired to cook. But the kids are starving
and don't want to wait an hour! They
want pizza NOW. Call Domino's.
So, what are the most
frustrating things your customer
experiences when working with you or
your industry in general? Alleviate that
"PAIN" in your USP and make sure you
deliver on your promises. Write your
ideas on paper now...
4: Be
Specific And Offer Proof:
Consumers are
skeptical
of advertising claims companies make. So
alleviate their skepticism by being
specific and offering proof when
possible.
5: Condense
Into One Clear and Concise Sentence:
The most powerful USPs are so perfectly
written, you cannot change or move even
a single word.
Each word earns you money by selling
your product or service. After you get
your USP written, your advertising and
marketing copy will practically write
itself! Now take all the details about
your product/service/offer from the
steps above and sculpt them into one
clear and concise sentence with
compelling salesmanship fused into every
single word.
6:
Integrate Your USP into ALL Marketing
Materials: Variations
of your USP will be included in the ALL
your marketing materials such as your...
-
Advertising and
sales copy headlines;
-
Business cards,
brochures, flyers, & signs;
-
Your "elevator
pitch", phone, and sales scripts;
-
Letterhead,
letters, & postcards;
-
Website &
Internet marketing.
7: Deliver
On Your USP's Promise:
Be bold when
developing your USP but be careful to
ensure that you can deliver.
Your USP should have
promises and guarantees that capture
your audience's attention and compels
them to respond to you. Having a strong
USP can make your business a big success
or a big failure if you don't deliver on
it thereby ruining your reputation. In
the beginning, it was a challenge for
Federal Express to absolutely,
positively deliver overnight, but
they developed the system that allowed
them to deliver the promise
consistently.
Conclusion: Using
a powerful USP is the driving force that
builds your business success. Build
your USP and use it to optimize your
marketing materials for maximum results. |
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Business
Tips:
How to Make
Money & Save Taxes with Your Own
Small Business:
Like most Americans, if you're
the typical wage earner with a W2
income statement, you get only
(8-10) tax deductions... that's
it!
If you're a small home business
owner, you get
over 300+ Tax Deductions
and save money!
How can you take advantage of the
business owner advantages? Simple!
If you have a hobby or a favorite
past time where you can sell your
favorite product or service, then
convert your hobby into a real
money-making tax-saving small
business!
Examples: Arts & crafts, wood
working, electronics, website
builder, pet care, special expertise
(how to...) and countless other
hobbies...
First, validate that what
you have as a product or service is
sellable. Start simple, ask your
friends and family if they will pay
money for what you have, a small
amount to start and "test" the
market. Go to local flea markets,
art fairs, trade shows and test to
see "how much" people will pay for
what you offer. This should cost you
very little money, just some spare
time. Test it!
Example: Many items sell on the
Internet for the magical price of
just $19.95, plus a bonus!
Note: One of the easiest
businesses is based on your
personal expertise where you can
become an "Infopreneur" and
sell your knowledge from a business
website... from anywhere and to
anywhere. Plus, the cost is very low
and you can use PayPal for
processing credit card payments,
simple!
Also, watch some of the late
night "paid for" 30-minute
infomercials and learn what they are
selling as products and services to
give you an idea of what can be sold
(most anything... remember
"Pet-Rocks", "Turd-Birds", "Chia-Pets",
etc.) and also, "how they sell". Its
a art... learn it! (see the
AIDA formula above.)
Second, get organized and
consider a simple S-Corp structure,
its easy and lower cost than an LLC
or C-Corp, plus any tax loss is "passed
through" to your taxes as a
deduction! Get it?
Third, set-up a basic
website to establish your business
on the Internet. This may be you
biggest cost to develop the website
and hosting service.
Forth, begin marketing
your product and service. Utilize
the
AIDA formula and
Press Release guidelines to help
get no cost publicity.
Now go build a business and take
advantage of these
300+ tax deductions to save
money! |
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Building Owners:
Save Over
$50,000+ on Your Taxes with This
Proven Strategy:
Virtually all big building
owners use this tax-saving
strategy, but surprising few
smaller building owners have
taken advantage of this big tax
break... until now!
As a commercial building
owner, you can save
approximately $50,000 per $1
million of building value based
on when you purchased the
building and any additional
improvement cost.
This proven tax strategy
involves and IRS-approved
"Engineer Building Study"
that can reveal substantial tax
savings. Plus, our engineering
team will work with your CPA to
provide a consistent evaluation
based on your situation.
To learn more about this
revealing Engineer Building
Study and how you can save
$50,000+, simply
request more information - click
here! |
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